Resume - Silvia Darmanto
Looking to utilize my creative and marketing skill set to increase company profitability.
PROFESSIONAL QUALIFICATIONS:
- Marketing communications manager with 12 years of experience
- 20+ years experience in graphics design with strong visual design skills and creativity
- Exceptional organized skills with strong ability in maintaining multiple projects to meet time-sensitive goals and deliverables.
- Excellent communication and presentation skills
- Creative thinker and proactive problem solver
- Strong project management and budgeting skills
- Highly-motivated and collaborative team player
- Experience with and understanding of Google AdWords, SEO/SEM, social media marketing, and email marketing.
- Professional experience in web design with a solid understanding of site structure and the relationship between content, SEO, web optimization, user interface, and technology.
WORK EXPERIENCES:
(10/2002 - 01/2005) - Sr. Graphics Designer (Promoted from Jr. Graphics Designer)
Guidance Software, Inc., Pasadena, CA
(06/2000 - 10/2002) - Web Designer (Hired full time position from an internship position)
Infinity Design & Studio, Inc., City of Industry, CA
(06/2022 - current) - Freelance Project Manager
HSM Panel, Inc., Walnut, CA- Overseeing expenditures and ensure projects aligned within approved budget.
- Customize and generate automated financial and inventory reports:
- Compile accurate balance, price, and cost reports
- Generate templates required for AP and AR reports
(03/2005 - 02/2020) - Sr. Manager, Marketing Communications (Promoted from Sr. Graphics/Web Designer to Marketing Communications Manager)
Ushio America, Inc., Cypress, CA
Ushio America, Inc., Cypress, CA
- Managed all corporate marketing functions and budget for multiple business units, including brand management, advertising, PR, product launch, marketing collateral, promotions, email blast, and tradeshow events.
- Collaborated with business unit and product managers to increase lamp sales revenue with projected sales growth.
- Wrote and published press releases on online platforms.
- Negotiated new contracts with vendors to reduce cost.
- Developed and executed digital marketing strategies across necessary channels (i.e. website optimization, email campaigns, social media, SEO, and content).
- Managed supplemental database for over 2,500 products.
- Analyzed and interpreted campaign data metrics and suggest solutions for ongoing optimization.
- Oversee the Marketing and Web Development teams to optimize all aspects of web marketing campaigns.
- Content management for newsletters, promotional pricing brochures, datasheets, and social media to entice and engage audience.
- Revamped packaging design for the Architectural Lighting product lines.
- Oversee and handled logistics for 50+ tradeshow events in a fiscal year.
(10/2002 - 01/2005) - Sr. Graphics Designer (Promoted from Jr. Graphics Designer)
Guidance Software, Inc., Pasadena, CA
- Designed, developed, and maintained corporate and event web sites.
- Designed and developed for print, highly creative CD packaging marketing materials.
- Designed and produced signage for tradeshow and exhibition booths.
- Adhered to production schedules and deadlines.
- Responsible for taking product photos and clean-up images for marketing usage.
- Coordinated with print vendors on cost and print materials.
- Designed and executed mass email marketing campaigns.
- Coordinated and managed creative projects from initial to final piece.
- Designed and produced collateral insertions such as user manuals, quick start guides and promos for company products.
(06/2000 - 10/2002) - Web Designer (Hired full time position from an internship position)
Infinity Design & Studio, Inc., City of Industry, CA
- Designed website layout using Photoshop, ImageReady, Illustrator, Dreamweaver, Frontpage, and Flash.
- Built client websites in HTML/DHTML/JAVASCRIPT coding using Dreamweaver and Frontpage.
- Designed stationary system, corporate identity, brochure, flyers, and ads.
- Managed and reformatted backup database files and job tickets in Filemaker Pro for easy access use.
- Worked with clients and take designs from initial concept to final piece.
COMPUTER SKILLS:
Extensive knowledge in both platform Windows and Macintosh.
- Gimp
- Microsoft Office - Word, Excel, Powerpoint
- Applications Skills
- Gimp
- Microsoft Office - Word, Excel, Powerpoint
- Google Workspace
- Mailchimp, Hootsuite
- Mailchimp, Hootsuite
- Salesforce, JD Edwards, FileMaker Pro
- WordPress, FrontPage
- WordPress, FrontPage
- Programming Skills
INTEREST / HOBBIES:
- Photography
- Event Planning
- Arts & Crafts
- Cooking
EDUCATION:
California State University, Fullerton
- Bachelors of Fine Arts - Graphic Design minor Illustration (grad. w/Honors)
- WebMaster Certificate
- A.S Degree in Computer Aided Drafting and Design
- A.A Degree in Liberal Arts
LANGUAGE SKILLS:
- English
- Mandarin
REFERENCES:
Available upon request.
Available upon request.
